Business tool builder

One survey tool for the rating, the comment
and what you do about it.

Tell Netiva what you want to learn and the agent builds a web app for your questions, a public survey link, results by segment and a follow-up inbox — live preview, code you own.

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Starter prompt

Build a feedback survey web app for a product team that also runs HR and support surveys. An admin creates a survey with a kind such as NPS or CSAT, a close date and an anonymous switch, then adds ordered questions typed as rating, scale, choice or comment. Publish each open survey at its own link, and show a follow-up comment box when a rating lands at or below that question’s low-score mark. Save answers against their questions. Give the team a results page with the score, a breakdown per question and the comments, plus a follow-up inbox where low scores get a tag, an owner and a status.

Build it in Netiva Paste the prompt into a new workspace and adjust it to your business.
Overview

Who this survey tool is for

Feedback usually arrives in pieces: a form tool for the quarterly NPS mailing, a spreadsheet of onboarding answers HR keeps to itself and a rating at the bottom of support replies that nobody opens twice. The numbers never sit beside the comments, and an unhappy customer gets noticed a month late. A survey tool built with Netiva holds surveys, questions, responses and answers in one place, publishes each open survey at its own link and puts every reply that needs an answer in front of the person who owns it.

Key features

What your survey tool can do

  • Questions your survey actually needs

    Every question is a record with its own answer type — a 0 to 10 rating, a five-point scale, single or multiple choice, a short answer or a long comment — plus the order it appears in and whether it can be skipped.

    • Answer type set per question, not per survey
    • A comment box that appears only after a low rating
    • Choices edited in the grid without touching the survey page
    • A must-answer flag on any question and a low-score mark on the rating ones

  • One public link per survey

    Open surveys render as public pages on your own domain, so the link drops into an email, a ticket reply or a chat message, or gets printed as a QR code. After the close date the page shows the closed message instead.

    • A page per survey record, published in one click
    • Your own domain from the Starter plan
    • Anonymous surveys that never ask for a name
    • A close date that stops the link taking answers

  • Results you can read the same day

    The results page counts each answer type the way you described it: a headline score at the top, a bar per choice and the comments in full. Saved views slice the same responses by segment, date range or status.

    • A headline score with the response count beside it
    • A breakdown per question and every comment in full
    • Saved views for a segment, a month or a status
    • Comments tagged by theme in bulk in the collection grid

  • A follow-up inbox, not an export

    Low scores and comments asking for a reply land in an inbox where somebody takes ownership, adds tags and moves the response from new to closed. The app emails the owner as each one arrives.

    • Tags and an owner on every response you act on
    • Status from new to triaged, replied and closed
    • An email to the owner when a low score comes in
    • Signed-in staff open the responses assigned to them
Data model

The collections behind it

Netiva keeps your records in built-in collections. Here’s a starting structure — the agent adapts it to your prompt, and you can change it any time.

Surveys

One record per survey you run, with the wording around the questions.

  • Title (required) Text
  • Kind (required) NPS, CSAT, post-purchase, onboarding check-in, event feedback Text
  • Intro (required) Who is asking, how long it takes and what happens to the answers Paragraph
  • Status (required) Draft, Open or Closed Text
  • Closes on After this date the page shows the closed message instead of the questions Date
  • Anonymous (required) Yes hides the email field and the respondent column in results Text
  • Thank-you / closed message (required) Shown after submitting, and on its own once the survey is closed Paragraph
  • Owner email (required) Gets the digest and the low-score alerts Text

Questions

The questions on a survey, in the order people meet them.

  • Survey (required) Relation to Surveys
  • Order (required) Number
  • Question text (required) Text
  • Answer type (required) Rating 0 to 10, scale 1 to 5, single choice, multiple choice, short answer, comment Text
  • Low score at or below What counts as low here — 6 on a 0 to 10 question, 2 on a five-point scale Number
  • Choices One option per line, for the two choice types Paragraph
  • Must answer (required) Yes or No Text
  • Show if A condition such as the question before it landing at or below its low-score mark Text

Responses

One submission, plus everything the team adds to it afterwards.

  • Survey (required) Relation to Surveys
  • Submitted at (required) Date & time
  • Respondent email Left blank on anonymous surveys Text
  • Segment Plan tier, store, department or cohort, read from the link Text
  • Headline score The first rating answer with its scale, copied here so lists can filter on it Number
  • Follow-up status (required) New, triaged, replied or closed Text
  • Tags Themes such as pricing, onboarding, support or bug Text
  • Owner The staff member’s email, matched against the signed-in user so they see their queue Text

Answers

What one person said to one question, kept as written.

  • Response (required) Relation to Responses
  • Question (required) Relation to Questions
  • Rating For rating and scale questions Number
  • Choice The options picked, separated by commas Text
  • Comment Free text from short answer and comment questions, stored exactly as it was typed Paragraph
  • Skipped Yes when the question was shown and left blank Text

Required field. Types are Netiva collection field types.

Screens

Pages and screens to start with

A typical first version. Ask the agent for more, or annotate the preview to change any of them.

  • Survey page

    The live survey: your intro, the questions in order, the extra comment box when a rating is low, then the thank-you message — or the closed message once it shuts.

    Public

  • Surveys

    Every open and closed survey with its kind, status, close date and response count, plus a headline score that compares only within one kind.

    Your team

  • Question editor

    Add, reorder and reword questions, then set answer types, choices and the low-score mark while the survey page redraws beside you.

    Your team

  • Results

    The score at the top, a breakdown for each question and every comment in full, filtered by segment or date range.

    Your team

  • Follow-up inbox

    Responses waiting on a reply, grouped by status, with their tags and a link to the full answer set. Signed-in staff see the queue matching their email.

    Your team

  • Response

    One person’s answers in the order they were asked, with the segment, the tags added so far and what has been done about it.

    Your team
How it works

From prompt to a live survey tool

  1. Describe the feedback you collect

    Tell Netiva which surveys you run, what you ask in each one and who reads the answers. The agent drafts collections for surveys, questions, responses and answers.

  2. Write the first survey

    Type your questions into the collection grid, or describe them and let the collection assistant draft the rows, then set the answer types, the choices and the order they appear in.

  3. Answer it yourself in the preview

    Take your own survey in the live preview, on a phone as well as a laptop. Annotate any question that reads badly and the agent fixes the wording or the condition behind it.

  4. Publish and share the link

    Publish in one click, send the link or print it as a QR code and switch on the owner digest. Every later change is checkpointed, so an edit you regret rolls back.

Why Netiva

Netiva vs a traditional build

Building a survey tool with Netiva compared with a traditional build
Criterion With Netiva Traditional build
Changing a question mid-quarter The question keeps its record, so old and new answers stay in one list, and the checkpoint shows when the wording changed A new form version splits the answers into two exports nobody joins up
What happens to a low score It lands in the follow-up inbox with a tag, an owner and a status, and emails that owner It waits in a weekly export that someone opens when there is time
Getting started Describe what you need in chat and watch it take shape in a live preview Hire developers, or stitch together templates, plugins and a hosting plan
Content and data Built-in collections with nine field types, bound straight to your pages Set up and connect a separate database or CMS
Making changes Ask the agent; every change is checkpointed and reversible File a ticket, wait for a sprint, redeploy
Hosting and domain Global hosting and automatic SSL; connect a custom domain from the Starter plan Buy hosting, then install and renew SSL certificates yourself
Code ownership Clean production code you own and can export Locked into a template, plugin or agency setup
Examples

Ways teams use it

  • A product team running quarterly NPS

    The link goes out with each customer’s plan tier already in it, so results split by tier without anybody typing it in. A rating at or below that question’s low-score mark opens a comment box, and the response reaches the account owner the same day.

  • An HR team checking in at 30 days

    New hires answer six anonymous questions a month after they start. The email field never appears, the segment stops at department level, and the results page hides any group too small to read without identifying somebody.

  • A support desk asking after every ticket

    A one-question rating sits at the bottom of each resolved-ticket reply, with the ticket reference carried in the link. The Monday digest shows the week’s scores and lists the comments a supervisor still owes an answer.

Good to know

Before you build

  • Anonymous has to mean anonymous

    Turning on anonymous hides the email field, but a department of four plus a job title still identifies someone. Ask for the fewest identifying fields you need, and say on the intro screen what is stored and who reads it.

  • How the survey reaches people is your call

    Netiva apps send email and run scheduled jobs, so invitations, reminders and digests work. There are no text messages or push notifications, so for in-person feedback print the link as a QR code or add it to a receipt.

  • A score needs its response count and its date

    The app does the arithmetic you describe, such as NPS from the share of 9s and 10s minus the share of 0s to 6s, but not whether enough people answered — keep the response count beside every score. A reworded question breaks the trend, so compare it from the date of the change.

  • Old responses stay where they are

    Netiva doesn’t import history from the survey tool you use now. Run the next round in the new app and keep the old exports as an archive, or re-key the handful of responses you are still acting on.

FAQ

Questions about building a survey tool

Can people answer without creating an account?

Yes. An open survey renders as a public page at its own link, so anyone holding that link or scanning the QR code can answer it. Signing in is only needed for the team screens: results, the question editor and the follow-up inbox. If a survey should reach staff only, ask the agent to put the survey page behind sign-in instead.

How does the app work out an NPS score?

You describe the rule and the agent builds it. Net Promoter Score is the share of people answering 9 or 10 on the 0 to 10 question minus the share answering 0 to 6, giving a number between −100 and +100; 7s and 8s count for neither side. The results page shows it with the response count beside it, and a five-point question on the same page can carry CSAT, the share of 4s and 5s.

Can a question appear only when someone rates us low?

Yes. Each question record carries a condition, so a comment box can be set to show only when the rating before it lands at or below that question’s low-score mark — 6 on a 0 to 10 question, 2 on a five-point scale — and a different question when the rating is 9 or 10. The page reads that condition as the person answers, and questions left blank are saved as skipped, so results can tell a blank apart from one never shown.

Can we remind people who haven’t answered yet?

Apps built with Netiva send email and run scheduled jobs, so a reminder can go out a few days before a survey closes and a digest can reach the owner every Monday. You would add an invite list to the app so it knows who is still outstanding. There are no text or push reminders, so email and the link you share are the channels.

How do we keep an employee survey anonymous?

Set the survey to anonymous and the page stops asking for an email, so responses save without one. Keep the segment coarse, a department rather than a team of four, and state on the intro screen what gets stored. The results page can be asked to hide any group holding fewer responses than the threshold you pick.

Do we own the survey tool and the responses in it?

Yes. Netiva writes clean, framework-standard code you can read, edit and export whenever you want, with no proprietary runtime, and the responses sit in your own collections. Every change the agent makes is checkpointed, so you can compare versions and roll back an edit that broke the survey page.

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Drafted with AI assistance from Netiva’s product pages and reviewed by the Netiva team. Example data models, screens and prompts are illustrative starting points, not customer projects.

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