Tell Netiva how you film and its AI agent builds a web app for your hooks, scripts, per-listing shot lists, shoot days and cut reviews — previewed live, with code you own.
Build a reels planner web app for a real estate agent who films their own short vertical videos. Keep a hook library with the hook line, a style (question, myth, price reveal, mistake or tour tease) and on-screen text. Each reel links to one hook and has script beats, a property address, a listing moment such as just listed or sold, a filming time and a status from Idea to Posted. Give every reel an ordered shot list with room, shot type, camera move and target seconds that I can check off on my phone. Save each edited cut as a numbered video version with timestamped notes, marked Needs changes or Ready to post.
Agents who film their own reels tend to keep hooks in a notes app, shot ideas in their head and edits in a text thread with whoever cuts the video. Then the twilight shoot at a new listing wraps without the kitchen reveal, and last month’s best hook is forgotten. A real estate reels planner built with Netiva gives each video a record: the hook, the script beats, an ordered shot list for the property, the filming time and every cut with its notes, so you arrive with a plan and post only the version you signed off.
Save every opening line you might use, tagged by style, with the words that appear on screen. Scripts are written as beats — hook, payoff, call to action — so a 30-second reel has a shape before you press record.
Each reel gets an ordered list of shots for the property — the front door push-in, the kitchen island reveal, the walk out to the yard — with a target length, so you work through the house room by room on your phone.
Filming times sit beside the listing moment each reel supports — coming soon, just listed, open house weekend, sold — so you can batch several reels into one visit and get the plan by email before you go.
Each export from your editing app is saved as a new version on the reel. Notes start with a timestamp, so feedback like “0:04 trim the pause” lands in one place, and only a version marked Ready to post goes out.
Netiva keeps your records in built-in collections. Here’s a starting structure — the agent adapts it to your prompt, and you can change it any time.
Opening lines you can reuse, tagged by style and the shot they open on.
One short video from idea to posted, with its hook, script and filming time.
The ordered shot list for one reel, checked off on site.
Each edited version of a reel, with its review notes and a decision.
Required field. Types are Netiva collection field types.
A typical first version. Ask the agent for more, or annotate the preview to change any of them.
Every saved hook with its style, opening shot and on-screen text, filterable by style, with a count of the reels that used it.
Signed-in usersAll reels grouped by status from Idea to Posted, each card showing the property, listing moment and filming time.
Signed-in usersA phone-width checklist of shots in order with the line to say and target seconds; tap a shot to mark it done.
Signed-in usersUpcoming shoots by date, grouped by property, with the reels planned for each visit and how many shots each one needs.
Signed-in usersPlay each version with its timestamped notes, compare it with the last one, then mark it Needs changes or Ready to post.
Signed-in usersTell Netiva what you shoot — listing tours, talking-head tips, sold recaps — and who edits. The agent drafts collections for hooks, reels, shots and cuts plus the screens to match. No coding needed.
Paste the hooks saved in your notes into the collection grid, tag each with a style and ask the collection assistant to draft more variations you can keep or delete.
Open the shot list in the live preview and step through it as if you were standing in the house. Annotate a button that’s hard to tap or a field you never use, and the agent changes it.
Publish in one click, sign in on your phone and send the link to your editor. Every change after that is checkpointed, so a layout edit to the review screen is easy to roll back.
| Criterion | With Netiva | Traditional build |
|---|---|---|
| Shot planning | An ordered shot list per reel with target seconds, checked off on your phone | A notes-app list rewritten for each property, or no list at all |
| Edit feedback | Every cut saved as a version on the reel, with notes pinned to timestamps | Cuts sent by text, with notes spread across threads and voice memos |
| Getting started | Describe what you need in chat and watch it take shape in a live preview | Hire developers, or stitch together templates, plugins and a hosting plan |
| Content and data | Built-in collections with nine field types, bound straight to your pages | Set up and connect a separate database or CMS |
| Making changes | Ask the agent; every change is checkpointed and reversible | File a ticket, wait for a sprint, redeploy |
| Hosting and domain | Global hosting and automatic SSL; connect a custom domain from the Starter plan | Buy hosting, then install and renew SSL certificates yourself |
| Code ownership | Clean production code you own and can export | Locked into a template, plugin or agency setup |
Each new listing gets three reels — a coming-soon tease, a just-listed tour and a sold recap. The first two are planned together, so a single visit to the house covers the shots for both.
The editor signs in, uploads each export as a new version and works from the timestamped notes, so the agents stop chasing feedback through group texts and know which cut is final.
The marketing lead fills a shared hook library with styles that suit the local market. Each new agent plans their own reels, films against a shot list and brings cuts to the weekly review.
Netiva doesn’t record, edit or post video, and the planner doesn’t read platform stats on its own. You shoot and cut in your usual apps, post from each platform and type in results unless you connect a platform’s API.
If a reel features a lender, stager or local business that paid you or gave you something, the FTC expects that connection to be disclosed in the video itself, not only in the caption. Write the disclosure line into the script beats.
A listing reel films someone’s home. Before the shoot, agree with the seller what stays out of frame — family photos, security panels, mail with names on it — and write that list at the top of the script so you see it at the house.
On TikTok, business accounts can add sounds only from the Commercial Music Library, which is cleared for business use on TikTok; the general library isn’t. Check each platform’s audio terms for business accounts before a reel goes out.
Yes. Each reel is its own record, so a coming-soon tease and a just-listed tour can share the same property and filming time. The filming schedule groups them into one visit, and you can ask the agent for a combined shot list sorted by room, so you film the kitchen shots for both reels together instead of walking the house twice.
Yes. Netiva builds web apps that open in the phone’s browser, so there’s nothing to install. Sign in, open the reel and the shot list shows each shot in order with the room, camera move, target seconds and your line. Tapping a shot marks it done, so before you leave the property you can see whether the reveal or the exterior is still missing.
Ask the agent to add a results form to each posted reel for the views, saves, shares and messages you read from the platform’s insights a week after posting. The hook library can then show averages per hook and per style. The numbers are only what you enter, so compare reels measured at the same point after posting.
The collection assistant can draft new hook rows or script beats from a short description, and you keep or delete each draft before it’s used. It can also bulk-edit, for example translating your best hooks into Spanish for a second series. The published planner has no AI of its own; a write-a-script button would call an AI provider’s API with your own key.
The planner doesn’t choose a length, but it helps you hit the one you pick: each reel has a planned length, and the shot list adds up target seconds against it. Platform rules matter for reach. YouTube counts vertical or square videos up to three minutes as Shorts, and Instagram says reels longer than three minutes aren’t recommended to new audiences.
Yes. Netiva generates clean production code that you can read, edit and export whenever you want, with no proprietary runtime to stay tied to. Every change the agent makes is checkpointed, so if a new cut review layout doesn’t suit your editor, you can compare it with the earlier version and roll back.
Drafted with AI assistance from Netiva’s product pages and reviewed by the Netiva team. Example data models, screens and prompts are illustrative starting points, not customer projects.
Describe it in a sentence and watch Netiva’s agent build it. Free to start — no credit card required.